Shouldered AI  /  For independent insurance agents and small agencies

You be the insurance agent. We shoulder the rest.

Every quote request that waits a day goes to someone else. Shouldered gives your agency one HQ that answers leads, tracks renewals and keeps policyholders in the loop. You write the policies and give the advice; the rest is Shouldered.

What keeps you up at night

"Quote requests come in while I am with another client."

Lydia at the Sales Desk replies right away, collects the details you need for a quote and books a time with you.

"Renewals sneak up on me."

Nehemiah at the Operations Desk tracks every renewal date and reaches out to the policyholder ahead of time so you can review it together.

"My cross sell conversations never happen."

Silas at the Marketing Desk sends the check in messages you approve to policyholders who might need more coverage.

"Claims calls eat my afternoon."

Tabitha at the Service Desk answers the first questions, gathers the details and passes the claim to you with everything in one place.

What your HQ does

Simon and seven desks of Heroes, working for insurance agents.

Lydia · Sales Desk

Answers new quote requests, gathers the facts and books quote calls.

Nehemiah · Operations Desk

Tracks policy renewals and reaches out ahead of each one.

Tabitha · Service Desk

Handles policyholder questions and gathers claim details for you.

Silas · Marketing Desk

Sends approved check ins and asks happy clients for reviews and referrals.

Deborah · Legal Desk

Tracks your license renewals and continuing education hours.

Matthew · Finance Desk

Tracks commissions you expect and flags the ones that have not come in.

Simon runs HQ: all the tech and all the brain power, and the one you talk to. Each of the seven desks is run by a Hero, and Simon directs all seven and answers for them. A person approves what matters, and legal, tax, medical and financial decisions stay with you and your licensed advisers.

A day with HQ running

Before you open the office, three quote requests from last night already have details collected and calls booked. Simon flags twelve renewals in the next 45 days, and those policyholders got a friendly heads up. A claim came in at lunch and the details were waiting for you when you got back. You spend the day selling and advising.

An illustration, not a promised result.

How the math works

Start

Start with the Small HQ (up to 5 seats, 80 hours a month) at $750 a month paid for the year (Founding price: $500, first 50 companies only), plus $1,000 onboarding. Quote follow up and renewal tracking are Shouldered first.

Grow

Add seats for new producers at $25 each, or move to Medium for up to 20 seats, so your agency writes more policies without more paperwork.

Your Hero is here to improve the human. Your HQ, led by Simon, is here to improve your business.

Your investment

Two prices, and 50 Founding places.

First, what the work costs you today. A full-time office manager runs most small businesses about $4,000 to $5,000 a month with taxes and benefits, and goes home at five. Every call nobody answers is a job that goes to someone else.

Business coaching often costs $5,000 to $7,500 for one session day. HQ does the work every month, with a coach running the Shouldered Way and workshops included. Already have a coach? HQ works alongside them.

Your Hero · available now

For you

An assistant for one person: mail, chat, calendar, to-dos and contacts. It learns how you work.

A seat a month
$25
Founding price, first 50 only
$20
  • A seat a month. Cancel any time
  • No onboarding fee
  • It stops where you stop. It does not run a business
Your HQ · Small

Up to five people

5 seats and 80 hours a month. Onboarding $1,000, paid once.

Paid for the year
$750
Month to month
$1,100
Founding price, first 50 only
$500
  • Simon and all seven desks
  • Starts the work itself
  • About $25 a day, paid for the year
  • The six-month guarantee
  • Arrives in December. Join the founding list now
Your HQ · Medium

Six to twenty people

20 seats and 200 hours a month. Onboarding $2,000, paid once.

Paid for the year
$1,875
Month to month
$2,750
Founding price, first 50 only
$1,250
  • Everything in Small
  • Room to grow without changing plan
  • The six-month guarantee

Prices are per month. Only the first 50 companies (the Founding 50) get the Founding price with a two-year commitment, paid yearly by bank transfer, and keep it for as long as they renew. Pay yearly by bank transfer and take 3% off. Onboarding is $1,000 for Small and $2,000 for Medium, paid once, and free at Shouldered events. It is one 1-hour call: technical setup with our technical team first, then your business with our team. The person who sold you HQ joins your onboarding call. Paid for the year, you get a named person who checks in every month. Month to month gets standard support. Twenty-one people and up is built around you. More seats are $25 each (Founding price $20), and more hours $12.50 each; hours count only while HQ is working, like minutes on a phone plan.

Enterprise and government. For large companies and public agencies. Custom plans start at $5,000 a month. Pilots are paid. We start SOC 2 Type 1 work in 2027. Texas agencies: we are working toward TX-RAMP.

The six-month guarantee · HQ plans

If HQ does not complete at least 40 hours of real admin work a month for you in your first six months (100 hours on Medium), tell us by the end of month five and we refund every dollar you paid for the plan.

The onboarding fee is not refunded. The guarantee asks one thing of you: let HQ do its work. Give it the access it needs and review its work in good faith. If our records show you kept declining or blocking the work HQ set out to do, the guarantee does not apply. If we see that happening, we tell you in writing so you can fix it.

The six months start the day HQ goes live for you. The Founding 50 are included. The guarantee covers HQ only, never coach fees.

Questions insurance agents ask
Will it quote or bind policies?

No. It gathers details and books time. Quoting, binding and advice stay with you.

Where does policyholder data live?

In your own system. HQ works with what you allow it to see.

Does it work for a one agent office?

Yes. A one person agency gets a whole HQ answering leads and tracking renewals.

When can I start?

The Hero is available now at $25 a seat a month. HQ launches in December 2026, and the founding list is open today.

What if it does not help?

If HQ does not complete at least 40 hours of real admin work a month for you in your first six months (100 hours on Medium), tell us by the end of month five and we refund every dollar you paid for the plan.

Who we are

A Christian-run company, and proud of it.

Churches get free Hero seats. When a member's business joins, its church gets an HQ, free.

Simon is named for Simon of Cyrene, who stepped in and shouldered the cross for another. Shouldered takes no outside funding and is open to everyone. The technology comes from the OurWorld group: ten years of work, 60+ engineers, running in 20+ countries.

Get started

Pull up a chair.

Start with your Hero today, take a Founding 50 place for HQ, or just come and ask questions in the community.

Or write to Simon: simon@shouldered.com