Shouldered AI / Agentic marketing for small businesses
A Marketing Desk that starts the work itself.
Agentic marketing means AI that runs the marketing work on its own initiative, not only when prompted. Shouldered AI's Marketing Desk, run by a Hero named Silas, writes content, posts, sends email, asks happy customers for reviews and follows up, built for small businesses. You approve the voice; it keeps the work moving.
"I never have time to post."
Silas at the Marketing Desk writes and schedules posts every week, so your business shows up even on your busiest days.
"I forget to ask for reviews."
After a finished job, it sends a friendly review request and a thank you, every time.
"I don't know what to write."
It writes in your voice from your real work: finished jobs, seasons, offers. You approve the tone.
"Our email list just sits there."
It sends useful, regular emails and follows up with past customers when it is time to come back.
Seven desks. One HQ.
Reports what went out and what came back, in plain words.
Writes posts and short articles from your real work and publishes them on schedule.
Sends review requests after finished jobs and thanks every reviewer.
Sends regular emails to customers and reminds past customers when it is time again.
Picks up every lead the marketing brings in and follows up.
Answers questions that come in from posts and emails.
Simon runs HQ: all the tech and all the brain power, and the one you talk to. Each of the seven desks is run by a Hero, and Simon directs all seven and answers for them. A person approves what matters, and legal, tax, medical and financial decisions stay with you and your licensed advisers.
Monday morning, three posts for the week are drafted from last week's jobs and waiting for your thumbs up. Tuesday, five customers get a thank you and a review request. Thursday, a seasonal email goes to past customers, and Sales and giving answers the replies. You spent two minutes on all of it.
An illustration, not a promised result.
Start
Start with the Small HQ: up to 5 seats and 80 hours a month, $750 a month paid for the year (Founding price: $500, first 50 companies only), plus $1,000 onboarding once. Every seat comes with a Hero.
Grow
As more leads come in, add hours at $12.50 or move to Medium, so marketing and sales keep pace together.
Your Hero is here to improve the human. Your HQ, led by Simon, is here to improve your business.
Two prices, and 50 Founding places.
First, what the work costs you today. A full-time office manager runs most small businesses about $4,000 to $5,000 a month with taxes and benefits, and goes home at five. Every call nobody answers is a job that goes to someone else.
Business coaching often costs $5,000 to $7,500 for one session day. HQ does the work every month, with a coach running the Shouldered Way and workshops included. Already have a coach? HQ works alongside them.
Founding 50: of 50 places left. When they are gone, this price closes.
For you
An assistant for one person: mail, chat, calendar, to-dos and contacts. It learns how you work.
- A seat a month
- $25
- Founding price, first 50 only
- $20
- A seat a month. Cancel any time
- No onboarding fee
- It stops where you stop. It does not run a business
Up to five people
5 seats and 80 hours a month. Onboarding $1,000, paid once.
- Paid for the year
- $750
- Month to month
- $1,100
- Founding price, first 50 only
- $500
- Simon and all seven desks
- Starts the work itself
- About $25 a day, paid for the year
- The six-month guarantee
- Arrives in December. Join the founding list now
Six to twenty people
20 seats and 200 hours a month. Onboarding $2,000, paid once.
- Paid for the year
- $1,875
- Month to month
- $2,750
- Founding price, first 50 only
- $1,250
- Everything in Small
- Room to grow without changing plan
- The six-month guarantee
Prices are per month. Only the first 50 companies (the Founding 50) get the Founding price with a two-year commitment, paid yearly by bank transfer, and keep it for as long as they renew. Pay yearly by bank transfer and take 3% off. Onboarding is $1,000 for Small and $2,000 for Medium, paid once, and free at Shouldered events. It is one 1-hour call: technical setup with our technical team first, then your business with our team. The person who sold you HQ joins your onboarding call. Paid for the year, you get a named person who checks in every month. Month to month gets standard support. Twenty-one people and up is built around you. More seats are $25 each (Founding price $20), and more hours $12.50 each; hours count only while HQ is working, like minutes on a phone plan.
Enterprise and government. For large companies and public agencies. Custom plans start at $5,000 a month. Pilots are paid. We start SOC 2 Type 1 work in 2027. Texas agencies: we are working toward TX-RAMP.
If HQ does not complete at least 40 hours of real admin work a month for you in your first six months (100 hours on Medium), tell us by the end of month five and we refund every dollar you paid for the plan.
The onboarding fee is not refunded. The guarantee asks one thing of you: let HQ do its work. Give it the access it needs and review its work in good faith. If our records show you kept declining or blocking the work HQ set out to do, the guarantee does not apply. If we see that happening, we tell you in writing so you can fix it.
The six months start the day HQ goes live for you. The Founding 50 are included. The guarantee covers HQ only, never coach fees.
What is agentic marketing?
Agentic marketing is marketing run by AI agents that start the work themselves: writing, posting, emailing and following up without being prompted each time. Shouldered builds it into a small business HQ.
Will it post without my say so?
You set the voice and the rules, including what needs your approval. Simon asks before anything big.
Is it only marketing?
No. Silas at the Marketing Desk is one of seven desks in HQ, so leads it brings in are answered by sales and customer service too.
When can I start?
The Hero is available now. HQ launches in December 2026, and the Founding 50 list is open now for the first 50 companies.
Does it make up claims about my business?
It writes from your real work and the facts you give it. You stay in charge of what is said.
A Christian-run company, and proud of it.
Churches get free Hero seats. When a member's business joins, its church gets an HQ, free.
Simon is named for Simon of Cyrene, who stepped in and shouldered the cross for another. Shouldered takes no outside funding and is open to everyone. The technology comes from the OurWorld group: ten years of work, 60+ engineers, running in 20+ countries.
Pull up a chair.
Start with your Hero today, take a Founding 50 place for HQ, or just come and ask questions in the community.
Founding list
One of the first 50 places. Keep the Founding price as long as you renew.
Hold my place →Your Hero
$25 a seat (Founding price $20). Available now.
Start with your Hero →Telegram
The front door. Talk with us and with owners like you.
Join on Telegram →Or write to Simon: simon@shouldered.com